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The EvO:R Street Journal
The EvO:R Street Journal
Dedicated to the culture, business and interests of the indie artist.
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Jimmy Page Launches "Show Of Peace" Concert In Beijing
One of a kind televised music event to be seen by 2 billion people around the world
Legendary Led Zeppelin guitarist and Rock 'n' Roll Hall of Famer Jimmy Page along with up-and-coming guitar prodigy
Orianthi are in Beijing launching the world's biggest live music event, the free 'Show of Peace' Concert scheduled
for April 17, 2010.
The concert will take place on a special stage to be erected outside of Beijing's Bird's Nest
and is expected to be heard via television, radio and Internet broadcasts by more than two billion people around the
world. The groundbreaking concert will be part of a yearlong awareness campaign to create a more peaceful and
greener planet for future generations.
At the press conference Page will be honored with the Global Peace Award from the United Nations' Pathways to
Peace organization, presented by UN Pathways to Peace representative Michael Johnson. Returning to Beijing
after his appearance during the closing ceremonies of the 2008 Beijing Olympic Games, Page said: “Music has
been the most powerful language to reach the hearts of people around the world.”
Top artists from around the world will perform in an unprecedented cultural exchange in front of Beijing's
Bird's Nest, the iconic stadium that became the global image of the 2008 Olympics in China with second stage
set up at the Forbidden City. The concert was the brainchild of US television and music producer Rick Garson
will be produced ZZYX Entertainment. Award-winning director Hamish Hamilton whose credits include specials
with the Rolling Stones, Justin Timberlake, Madonna, as well as the Academy Awards, Super Bowl and the MTV
Music Awards will direct the event.
Video messages of peace and commitment from worldwide celebrities will be shown during the concert, and
viewers will also contribute their messages through social networks.
The Show of Peace Foundation is being formed with the goal to help improve the quality of life for all
and protect our planet for future generations by empowering the youth of the world as a voice for change,
and by encouraging socially responsible leaders to take positive action.
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